Working with the NEXUS innovation team within Nike, we sought out to design new solutions that addressed sustainability within their customer life cycle, and new products concepts that made their products more social, as well as adaptive and on-demand.
Over a 48-sprint, we created over 50 prototypes of new products which were tested over 10+ cycles with real customers. I was on the Design team that facilitated the breakout teams around ideation, and ultimately design prototypes that we used to test with real customers.
- Prototype mobile application
- Insights and learnings
Market research, UX / UI design, customer development, user testing, app design and graphic design.
This project was completed in partnership with FACTORY.
Team Lead and Designer: Ting Kelly
Project Lead: FACTORY
Photography: Galen Rogers
Interested to work together?
Contact me with a project inquiry!